Susan McGalla speaks the truth about women in business

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Marketing and branding expert Susan McGalla has recently been using her own unique position as a top executive in the retail industry to try and encourage other women and young people to set gender aside in the search for a successful career. McGalla has recently given a number of talks and interviews detailing her own views and opinions on the gender debate within business. The founder of the P3 Executive Consulting group has explained how Susan McGalla believes many of those who offer their opinion on the role of women in business do little more than provide buzzwords and well known tips and tricks for developing a career in a male dominated industry.

McGalla herself has not used gender as a reason for either her successes or failures, but has instead taken a view of business that does not include gender as a major issue. The former brand executive at American Eagle grew up in a male dominated household with two brothers and a football coach father. Growing up in this atmosphere did not diminish the ambitions of Susan McGalla, but instead saw her parents and brothers encourage her not to look at situations in terms of gender. Instead, McGalla has been looking for success on a personal and company level without worrying about gender or personal issues affecting her chances of success.

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Susan McGalla is often held up by those looking to assist women in their search for business success as a role model because she has pushed into a male dominated world and achieved success. The P3 company founded by McGalla now handles the decisions about branding and marketing made by some of the top companies in North America and around the world. This comes after McGalla joined the American Eagle clothing brand as a regional buyer and worked her way through the company to become a brand and marketing executive, which has become her niche area of expertise. The executive has become a go to person for those individuals and companies in the financial industry who are looking to extend their reach into the world of retail on Bloomeberg, which has proved profitable for both the companies represented and McGalla herself.

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Family Values And Business Combine For Duda Melzer

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The 21st century is not always known for the values of business leaders who are heading some of the top companies in a variety of industries; however, newly appointed Brazilian media industry leader Duda Melzer is looking to change this with a focus being placed on the family side of the business. The need for the family side of business to be appreciated by Duda Melzer can be found in the history of Brazilian media giant, the RBS Group; Duda’s full name is Eduardo Sirotsky Melzer and is the third generation of the Sirotsky family to head the RBS Group since it was founded in 1957 by Mauricio Sirotsky Sobrinho.

Duda Melzer has recently been appointed CEO and President of the RBS Group after his uncle, Nelson Sirotsky, stood aside in his favor as the new challenges of the digital age were recognized as requiring new leadership in the 21st century. Melzer has already looked to reassure members of the journalism community that the focus of the company will remain on high levels of professionalism in this area, but new areas of growth have also been prioritized under a three pronged plan created by Melzer.

Business growth will be sought out in the future under the eBricks banner, which is a technology focused investment group also headed by Duda Melzer and members of the Sirotsky family who share his experience in the financial industry. The traditional areas of the RBS Group will remain an important aspect of the company with a new focus placed in integrating them with new technologies; finally, Duda Melzer believes a major investment should be made in education as he looks to lead the Sirotsky family business to greater levels of success without losing sight of the historic success of the company.

Marc Sparks: An Entrepreneur of Entrepreneurs

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The very first thing that one should know about Marc Sparks is that he is an entrepreneur like no other. He is one of the people who have started tons of successful businesses and worked with people on ideas that are very challenging almost to the point of being seemingly impossible.

He is also a faithful person who believes in the grace of God. He is willing to do everything he can with what he has been given. One of his philosophies is of whom much is given, much is expected. He is also thankful to God for the challenging circumstances and even devastating occurrences for the lessons that comes with it about responsibility and success.

Given his success as an entrepreneur, many wouldn’t know that he has graduated with a C+ average. He attributes his success to the grace of God. He is also willing to share a lot of what he has with others that are in a similar circumstance as he is. Now given that he is a very successful entrepreneur, he has plenty of failures that he took on before he was finally blessed with successful businesses.

According to CrunchBase, Marc Sparks has detailed his journey with a book called “They Can’t Eat You“. This book looks into everything that he has tried. He considers it a hard and painful book to write. He does believe that people will learn a lot from his failures as opposed to his successes.

Even as a successful entrepreneur, Marc has had days of poverty. He was actually poor to the point that he had to buy groceries with a Texaco credit card. However, that didn’t take away his excitement and zeal for life.

One of the things he is often asked is if he is afraid of losing. His response is that he does enjoy winning, but he understands that it is impossible to win everything. Marc Sparks has also never lived with the intention of becoming a billionaire. His mentality with business is that he wanted to help solve challenges that humanity faces.

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2 Simple Things You Can Do To Improve Your Online Reputation

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Without a good Reputation Defender review and management team, a business simply will not get any customers, and that means the business will not be seeing any profit on their services or goods.

Many business owners and CEO’s are using the Internet to help manage their reputation, whether it’s for getting their names out, recovering from poor reputations, or maintaining their reputation.

According to Cheryl Conner, a writer for Forbes, published an article on things that any entrepreneurs can do to help boost their reputation as a business.

1. Take advantage of social media

There are so many options with this. With the emergence of massive social media outlets like Facebook, Twitter, Google+, YouTube, and LinkedIn and with more and more people using these services, it is almost foolish not to have at least an account on one of these sites.

Having an account on one of these websites allows you to connect with your customers by giving them updates on important events, responding to their comments, and even answering questions that they might have.

2. Update your website

If you are planning on running a business in the 21st century, you better have an official website for your business. However, just because you set up a website for your company, that doesn’t mean your work is done.

Just like how people on social media keep others updated on their life events, you need to keep your website up-to-date. For instance, if you are planning on changing the price of your sales item, be diligent and update your prices.

Simple things like this will make your website look much more professional, and it allows you to present to the customers the correct information that they need. If you were a customer, would you ever do business with someone that gives you incorrect information?


While it may sound tedious, these things can help boost your reputation. Don’t be lazy and start with the simple things that you can do today to help grow your business.


Nizan Guanaes: The High Ranking Marketing and Advertising Executive from Brazil

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Advertising and marketing are two terms that are often used interchangeably to refer to the process of promoting a company’s products and services. However, these two terms, though they contribute to a similar objective, differ from one another. It is important to understand this difference in order to successfully streamline a company’s customer acquisition strategies.

Understanding the Difference

Marketing is the process that a company uses to prepare their product for the market. The company must understand and appreciate the target customers and what they want. It includes properly designing elements like logo and color. This is to align the product to the interests of the market. On the other hand, Advertising is the process of communicating with the target market. It refers to spreading the word to the public about the products and services offered by the company.

Nizan Guanaes

53 year old Nizan Guanaes is the founder and current chairman of Grupo ABC. The Brazilian holding group is composed of 18 companies that deal with advertising, entertainment, content, and specialized marketing services. It is currently the 19th biggest marketing communications group globally. The group received a nomination from the World Economic Forum as a huge global growth company.

Guanaes has received several top honors throughout his career. These include: Highly influential Brazilian (Financial Times), Advertising Age magazine included him in their list of 21 global media and marketing influencers while Fast Company Magazine named him in their 100 most creative businesspersons’ list.

Guanaes has dedicated over 20 years to social causes that appeal to him. These are mainly based in education, preservation of Brazilian cultural heritage and entrepreneurship. His other social work projects and involvements include the Clinton Global Initiative, World Economic Forum, Council of Americas, Endeavor, and UNAIDS (HIV prevention). He serves as the president of Association of Entrepreneurs Friends of UNESCO Brazil. He has also been instrumental in creating the Together for Girls initiative.

Nizan Guanaes

All you need to know about Medicare Advantage Plans

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Medicare advantage is a health insurance program in the United States for managed healthcare. It serves as a substitution for Original Medicare parts A and B. Part A of medicate give the provision for payments for hospice, nursing services and inpatient care. This excludes the services of surgeons and physicians. On the other hand, party B provides payments to surgeons, physicians and other medically necessary outpatient hospital services. These would include diagnostic tests and x-rays. The processing of original Medicare claims payment is done through the centers of Medicare and Medicaid services.

On the other hand, Medicare Advantage is provided by commercial insurance companies. These companies would then receive compensation from the federal government in order to provide both parts A and B to those who enroll to the program but do not process claims through the CMS. Since the 1970s the beneficiaries of Medicare would choose to receive their benefits through private health plans as an alternative to using Original Medicare according to Rick Shinto.

When someone enrolls to a Medicare Advantage plan, Medicare would pay the private health plan an agreed amount each month for every member according to Penelope Kokkinides. It should however be noted that Medicare Advantage plans are mandated to offer a benefits package that would at least be equal to Medicare and able to cover everything covered by Medicare. However, it is not a must that they cover every benefit equally.

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Due to the need to have the right healthcare management, there have been institutions that have come up to offer just that. One of these is InnovaCare Health. This is one of the leading providers of Medicare Advantage plans. InnovaCare are committed of providing the right direction in healthcare by coming up with sustainable and effective strategies that will fully integrate with the current technological world.

InnovaCare has operations in two Medicare Advantage Plans in Puerto Rico; PMC Medicare Choice and MMM Healthcare. To date, the company has a membership of over 200,000 people and is served by a network of 7,500 professionals. Apart from these, they are also mandated with the management of two Medicaid plans with the Government Health Plan (GHP). They do this through coordinated care model.

In realization of the dynamic healthcare setting, InnovaCare thrives to put patients their priority by providing quality healthcare in time. Their mission is to make is much easy for patients across North America to get access to healthcare with less hassle.

How To Get NutriMost To Work For You

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Daily News did a wonderful article on NutriMost and how their rival company Healthy Living is being accused for stealing their promotional videos and using them on their own website. The federal government has issued a cease-and-desist order that their rivals have failed to comply with. NutriMost told Daily News that their rivals are jeopardizing their good faith name with their customers. However, NutriMost customers still have faith in their prepackaged meal plans. In fact, NutriMost promises their customers that you can lose 40 pounds in up to 90 days. You never have to go hungry like their competitor meal plans.

Weight loss company Nutrimost files lawsuit against rival Healthy Living for allegedly stealing promotional video

NutriMost has prepackaged meal plans that offer the best meats in the industry including beef, chicken, turkey, and salmon. Best of all, their meal plans are doctored recommended and FDA approved. They don’t add any ingredients to their products because they promote all natural meal plans. You don’t need extensive workout routines, diet pills, or have to starve yourself. NutriMost wants you to eat all you want, but they show you how to eat healthy through their prepackaged meal plans. Don’t miss out on an opportunity to lose weight with NutriMost today.

You don’t have to worry about expensive doctor visits to erase the signs of weight gain. If you’ve ate to much over the holidays or looking to lose weight to fit into your favorite outfit you need to use NutriMost weight lost diet. They will send their meal plans to your door based on your unique weight. They have made strides in nutrition to provide technological advanced meal plans that will help you lose weight. Docotors have warned customers about using their rival companies meal plans because they are not doctor recommended or FDA approved and could be harmful to your health. Visit NutriMost for more details.

Securus Provides Holiday-Inspired Communications System

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One of the most challenging aspects of being imprisoned is not being able to contact your friends and family members on a regular basis. This is particularly difficult during the holidays and other special times of the year. While prisoners have always had the ability to meet with friends and family members at the prison or have regular phone calls, neither option has been great for either the prisoner or a family member.

Thanks to new technology now provided by Securus Technologies, prisoners and inmates at corrections facilities across the country will now have the ability to communicate face-to-face with their loved ones in a much more convenient manner. Securus has unveiled a new holiday-focused video visitation service that will help to ensure that all inmates are able to speak with and see their loved ones around the holiday.

The new technology will use a wireless face-to-face video visitation platform. Each correctional facility will be able to establish terminals throughout the facility that can be used by the inmate. Any family member approved by the facility will then be able to download an application on a phone or tablet that will help to establish the visitation.

While this allows from more convenience for the inmate, it is also more convenient for a family member and the prisons. Prisons will no longer have to deal with such significant levels of visitors around the holidays as some family members will choose to spend more time at home instead of commuting to the prison and back. This will also help to increase security measures onsite, as there will be a reduced risk of illegal items being smuggled inside.

Seucurs has been one of the leaders in the communications industry for more than a decade. The company has specialized in providing products to correctional facilities and they now provide services to hundreds of locations across the country. These products have helped hundreds of thousands of inmates and family members stay connected in a safe environment.

Securus Video Visitation Christmas from Securus Technologies on Vimeo.

Philip Diehl Reflects On The Past And Future Of Precious Metal Currency

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In an interview with host Eric Dye for Entrepreneurial Podcast Network’s Enterprise Radio Philip Diehl discussed his entrepreneurial approach to business.

Diehl spoke of his experiences as the head of the US Mint and his current job with US Money Reserve – as well his thoughts on the prospects of the gold market – on the podcast which offers business professionals from upstart entrepreneurs to top executives a place to share their knowledge, expertise, experiences and information on their latest projects. Learn more about US Money Reserve:

As a well respected former director of the US Mint Philip Diehl spearheaded such innovative programs as the 50 state quarters and the first U.S. coin minted in platinum.

His accomplishments since leaving that job have been quite impressive as well but Diehl spent time in the interview discussing his memories. He referred to that era of the US Mint’s history as a time of change. He spoke of assessing the needs of the department then and recognizing that in order to implement the organization and forward thinking that the US Mint desperately needed, customer service had to be the top priority.

In approaching his role as the head of US Money Reserve Philip Diehl takes the same customer oriented ideas and uses them to make decisions about the company’s future. Development of their new previous metal IRA program comes from focusing on the needs of potential client’s and offers them the option of using gold as a retirement investment and even allows them to benefit when the price of what they invest goes up.

To ensure that an investment in precious metal is sound Philip Diehl and the US Money Reserve recommend that all instemengs into precious metal be made towards buying government minted currency, because the weight and purity is guranteed and government backed. US Money Reserve is one of the largest private distributors of government issued precious metal currency including bars, bouillon, and coins.

Their clients use the services of US Money Reserve to diversify their assets and in turn the company provides them with expertise and excellent customer service while monitoring their investment.