Marketing and branding expert Susan McGalla has recently been using her own unique position as a top executive in the retail industry to try and encourage other women and young people to set gender aside in the search for a successful career. McGalla has recently given a number of talks and interviews detailing her own views and opinions on the gender debate within business. The founder of the P3 Executive Consulting group has explained how Susan McGalla believes many of those who offer their opinion on the role of women in business do little more than provide buzzwords and well known tips and tricks for developing a career in a male dominated industry.
McGalla herself has not used gender as a reason for either her successes or failures, but has instead taken a view of business that does not include gender as a major issue. The former brand executive at American Eagle grew up in a male dominated household with two brothers and a football coach father. Growing up in this atmosphere did not diminish the ambitions of Susan McGalla, but instead saw her parents and brothers encourage her not to look at situations in terms of gender. Instead, McGalla has been looking for success on a personal and company level without worrying about gender or personal issues affecting her chances of success.
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Susan McGalla is often held up by those looking to assist women in their search for business success as a role model because she has pushed into a male dominated world and achieved success. The P3 company founded by McGalla now handles the decisions about branding and marketing made by some of the top companies in North America and around the world. This comes after McGalla joined the American Eagle clothing brand as a regional buyer and worked her way through the company to become a brand and marketing executive, which has become her niche area of expertise. The executive has become a go to person for those individuals and companies in the financial industry who are looking to extend their reach into the world of retail on Bloomeberg, which has proved profitable for both the companies represented and McGalla herself.
Learn more about Susan McGalla: https://about.me/SusanMcGalla