Chris Burch continually invests money, time and thought in way of investments. He reviews, within the following text, how important it is to recognize that fashion and technology, work side-by-side, in order to produce products that greatly assist in the functionality of everyday living. One thought that Chris offers (and not verbatim) is: the fashion industry and tech sector are both continually changing. The change is very apparent, when reviewing a history of each industry. The industries are married from the standpoint one allows the other to grow freely and the other—returns the favor. The best way to understand fashion’s future and the future of technology is to review the history of technology and fashion; as well as the current theme of both.
The Seventies era gave the general public the technology of the Boom Box. This mobile device brought the general public, a great amount of excitement. The musical enthusiast, could play his favorite musical selections and listen to various radio stations. There were two cassette decks, on the Boom Box. One cassette deck played music, and the other deck was used for recording. The Boom Box was still a mobile device used in the eighties. The listener was now able to listen to the audio of movies. This additional feature made the Boom Box all the more popular. The nineties was the era, when the musical enthusiast, made use of the Walkman. The Walkman was a great deal smaller than the Boom Box. The next decade, the consumer is listening to his favorite tunes, by way of the iPod. Technology, then, is pertinent to its current popularity.
The coupling of technology and fashion is currently occurring. Many designers of fashion, enjoy creating the type of products that work well or are deliverable to the general public. The great designer, sees a wealth of possibility, when making use of the element of technology. The innovation, in combining fashion and technology is obvious.
Anouk Wipprecht is a well-known fashion designer. She “couples” technology with fashion. She mentions that when putting fashion together with technology: she is allowed to experiment with many different design ideas. This coupling, of these two elements, allows Ms. Wipprecht to experiment with, much intensity, in way of designing a product. She is well-known for her design of a drink making dress, known, in prominent fashion circles, as the ‘DareDroid’. She also created, the self-painting dress, named: ‘Pseudomorphs’.
Many fashions evolve; by way of technology, becoming products used as a means of protection. Anna Haupt and Terese Alstin are the creators of neckwear for bikers. The ‘Airbag for Cyclists’ is a unique system that provides airbag protection, should a biker begin to fall off of his bike. The product is designed, in order that the biker does not hurt his head, when he hits the pavement. The neckwear, too, provides more visibility, than a standard bike helmet–that is, when it is closed.
Another worthy protective product is referred to as: ‘Frontline Gloves’. The product is the creation of Ashwin Rajan and Kevin Cannon. The gloves make it possible for fire-fighters to make use of built-in signals, to assure the safety of entering a site, where devastation has occurred.
Another form of technology and fashion, uniting, is by way of a designer creating apparel, out of recycled materials. SegraSegra recycled inner-tubes, from that of bicycles, in order to create T-shirts and jackets. Emma Whiteside created a gown out of recycled copper, from that of a radiator.
Energy creation is useful, in producing a popular product. Wearing apparel is able to capture energy to power up a watch or mp3. Soledad Martin is busy working on a prototype for shoes, which charges the wearer’s cellular phone, when he or she is taking a jog.
Glasses were not considered popular in former decades. Diane Von Furstenberg changed the attitude of the public. She allowed her runway models to wear Google Glass, during one of her fashion shows. The general public woke up, to the fact, that the models, wearing the glasses, made a nice bold fashion statement.
It is evidenced, from the above text, that when used together, the elements of fashion and technology provide many deliverable products. The products provide safety, functionality, and style.
Notes Regarding Chris Burch and Burch Creative Capital:
The investment philosophy of Burch Creative Capital is to invest in true visionary ideas of entrepreneurs, and to assure those ideas come into focus, within the marketplace. The products or services, chosen, for means of investments, also must offer the general public with true value. The company makes certain its financial practices, as to investment, remain reliable.
Chris Burch has been in the business of investing for thirty years. He has participated in the success of more than fifty recognized brands. He is intuitive, and understands, all too well, the relative behavior of the consumer. Some of Mr. Burch’s primary investments, within his portfolio, include: ED by Ellen DeGeneres, Cocoon9, Nihiwatu, Poppin and TRADEMARK, and more. Mr. Burch is currently supporting several lifestyle brands. He addresses all types of brands, with respect to apparel lines, home furnishing products, hospitality-related products and services; technological innovation, and food items grown—organically. Other interesting and significant investments include: The Faena Hotel + Universe, Jawbone, Voss Water and, once again, many more.