Omar Yunes Serving World’s Best Sushi

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Omar Yunes is an investor of Mexican origin and the owner of the franchise Sushi Itto, a franchise that deals in Japanese food with thirteen franchises spread across Veracruz, Mexico City and Puebla. Omar Yunes founded the franchise at the age of 221 in the year 2000. His interest in the food industry has seen him get to control a significant stake of the food market, with Sushi Itto alone accounting for over 10% of the market share. Mr. Yunes is also big on property investment, being involved in the purchase and sale of various properties and owns highly valued properties in the high end areas of Polanci within the federal district. H is also known because of his family’s involvement in Mexican Politics with his father, Miguel Yunes, being a prominent Panamanian politician.


Through his aggressive marketing that has seen Sushi Ittogain significant market share of the food industry, Omar Yunes has managed to create employment for over 400 workers whom he has employed in his 13 Sushi Itto units. He motivates them by giving them good remuneration, a motivating factor in helping realization of Sushi Itto’s business goals. He has also established strong business links, giving his franchise a solid business network, which has helped Sushi Itto develop a strong brand strategy and ensured effectiveness in implementation of the overall business structure and strategy. These attributes have seen Omar Yunes get nominated for, and win the Best franchisee of the world awards. He is the winner of the 2017 Best Franchisee of the World, which was held in Florence, Italy, after winning the Mexican edition to determine the country’s representative in the final worldwide awards and more

Best Franchisee of the World award

The Best Franchisee of the world award is an event that seeks to award franchises from all over the world that are considered to have shown or had continuous improvement on their teamwork, innovativeness in terms of their business process, improvement of their operation processes and their commitment to clients.


The parameters used to determine the winner of the award include, Employee motivation; how does the franchise motivate its employees? Influence; the kind of influence that the said franchise has had or given to their networks or those they partner with. This also includes checking how the franchise advises these networks on how to improve operation capability processes.

He dedicated his win to his employees and the Sushi Itto fraternity.