Town Residential’s Unbelievable Success

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The goals that Town Residential have set as a real estate agency are extremely unrealistic. They are something that cannot be expected to be achieved in any amount of time, let alone in a short period of just three years. They have, however, hit each and every one of the goals that they have chosen to set for themselves and this has allowed them to have a great deal of extra capital that they are able to spend on the agents who they employ and invest back into the Town Residential real estate business model.


Town has only been in business for three years. This is a short amount of time in the business world and the company is considered to only be starting out. While, in theory, they are just starting out, they are actually more successful than some real estate agencies that have been around for many years. This success is due to the dedication that they have, the industry expertise and the relationships that they have made with clients throughout the city who are able to help them with all of the things that they want to do in the business and real estate world.


The dedication of all of the agents at Town Residential is something that is somewhat of a commodity in the real estate world. Many agents think that their clients will just come to them and that they do not have to do a lot of work to be able to get what they want. While things are somewhat like that in New York City, the Town agents know that they need to make sure that they are giving their all and that they are actively recruiting people to be their clients in the tough market that is New York City real estate.


The agents do not get lax with their practices. They want to make sure that they are the best of the best and they will do anything to get there. They are extremely talented and are professionals in what they do in the truest sense of the word. This has allowed them to be better than what they were in the past and it has given them the chance to see what they need to do to be able to keep the clients that they have and the ones that they want to get in the future. The professionalism of Town agents is incomparable.


While there are many things that are important in the real estate industry, networking is one of the most important things. An agency that has a lot of network contacts and people who they can lean on allows them to feel like they are major players in the market. This is no different for Town Residential. They have worked to partner with huge land developers and have some of the most sought-after contacts in the entire city. They are major players in the New York City real estate market and contacts actually seek them out for real estate needs.

Some Places Never Change, Except For New Brunswick

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You might think a place like New Brunswick never changes. After all it has always been the home of Rutgers University, the Johnson & Johnson corporation, and remains the county seat. As the 20th century waned, New Brunswick grappled with all the same issues plaguing many cities across North America. Property values had taken a dive as more and more real estate became neglected and abandoned. Immigration was brisk, but jobs were scarce. However, the good citizens of New Brunswick rose to the challenge. Slow but steady progress was made and is still being made. The progress is, overall, quite significant.

The NJ Spotlight published an article about the wonderful about-face New Brunswick has effected in the last four decades. It has a new modern skyline and a new image. The leaders in this fine reemerging city have groomed New Brunswick to be more like the city of Cambridge, in New Jersey. The previous generation are mostly passed and their former heritage culture has too. The main employer remains Johnson & Johnson, a company that purposely decided not to join the exodus other companies made. Instead, the company became the starter of a revitalized New Brunswick.

Rutgers University became increasingly a part of local plans for development and encouraged many private companies with strong businesses to commit to urban renewal and improve the commercial, residential, and academic environment of the city. The millennials were demanding more friendly mass transit to commute for work and play to this more hip, more modern New Brunswick. Boraie Development LLC designed and built the Aspire, with beautifully architecture this residential high-rise stands near the center of town. Boraie saw the great potential of New Brunswick to become a bedroom community that has direct daily access to Philadelphia and New York.

The Aspire has become the centerpiece indeed. Located nearby the train station, it offers 2-bedroom apartments with as much hip style as a Manhattan loft, but at a quite lower price. Each unit is the definition of ‘cool’ with a community-style lounging area and a full kitchen. The building has a fitness and yoga center, a full-time doorman, and even a garden patio area on the roof. Along with this, Boraie has built the Robert Wood Johnson Health and Wellness Plaza, helping to improve and maintain the urban population’s physical health. In many ways, New Brunswick is poised to become a new center of activity with a new focus for a new generation.

The New Jersey real estate market looks for a stronger future

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As the global stock markets and real estate industry has slowly returned to financial good health the real estate markets of New Jersey have largely remained in a 2006 slump. Realty Today explains the still shrinking new Jersey markets have very few bright spots as a low population level and lack of investment since 2006 have seen prices stall and foreclosure rates remain above eight percent. One bright spot on the horizon is the Boraie Development LLC led the redevelopment of New Brunswick, which has taken company leader Omar Boraie more than four decades to complete, but is now reaping major rewards.

Experts believe New Jersey should be a shining star in the US real estate industry because of its close proximity to New York and the low population levels that allow the chance for development to take place. However, New Jersey remains stranded by high property taxes and a lack of industrial investment that has seen the real estate market so far fail to escape the problems first encountered in 2006. Boraie Development led New Brunswick redevelopment has seen abandoned buildings turned into housing developments and shopping facilities. In fact, New Brunswick has been inspired by the downtown areas of New York and used this model to become one of the few areas of economic growth in the state.

New Jersey has faced a large number of problems in recent years, which have added to the problems with the real estate market. However, the real estate market in New Jersey has always been hampered by the low level of population growth that remains under the national average across the US. Developments like those led by Omar Boraie in New Brunswick are showing how changing the way areas within New Jersey are viewed can have a positive effect on the New Jersey real estate market long into the future.