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Dunkin Donuts Yields to Michelle Malkin's Lie, ANSWER Calls for Boycott

by Dan Clore <clore@[EMAIL PROTECTED] > May 30, 2008 at 04:47 PM

News & Views for Anarchists & Activists:
http://groups.yahoo.com/group/smygo

[In an ideal world, Dunkin Donuts would respond with an ad campaign 
pointing out that Malkin and other regressive-rightists were lying about 
them. Instead, they choose to appease these creeps. I hope the public 
responds with strong criticisms of this capitulation to the NeoCons.--DC]

*****

http://tinyurl.com/65fddg
Dunkin' Donuts pulls Rachael Ray ad after complaints
By MARK JEWELL

BOSTON (AP) -- Dunkin' Donuts has pulled an online advertisement 
featuring Rachael Ray after complaints that a fringed black-and-white 
scarf that the celebrity chef wore in the ad offers symbolic sup****t for 
Muslim extremism and terrorism.

The coffee and baked goods chain said the ad that began appearing online 
May 7 was pulled over the past weekend because "the possibility of 
misperception detracted from its original intention to promote our iced 
coffee."

In the spot, Ray holds an iced coffee while standing in front of trees 
with pink blossoms.

Critics, including conservative commentator Michelle Malkin, complained 
that the scarf wrapped around her looked like a kaffiyeh, the 
traditional Arab headdress. Critics who fueled online complaints about 
the ad in blogs say such scarves have come to symbolize Muslim extremism 
and terrorism.

The kaffiyeh, Malkin wrote in a column posted online last Friday, "has 
come to symbolize murderous Palestinian jihad. Popularized by Yasser 
Arafat and a regular adornment of Muslim terrorists appearing in 
beheading and hostage-taking videos, the apparel has been mainstreamed 
by both ignorant (and not-so-ignorant) fa****on designers, celebrities, 
and left-wing icons."

A statement issued Wednesday by Canton, Mass.-based Dunkin' Brands Inc., 
however, said the scarf had a paisley design, and was selected by a 
stylist for the advertising shoot.

"Absolutely no symbolism was intended," the company said.

Dunkin' spokeswoman Michelle King said the ad appeared on the chain's 
Web site, as well as other commercial sites.

Amahl Bishara, an anthropology lecturer at the University of Chicago who 
specializes in media matters relating to the Middle East, said 
complaints about the scarf's use in the ad demonstrate misunderstandings 
of Arab culture and the multiple meanings that symbols can take on 
depending on someone's perspective.

"I think that a right-wing blogger making an association between a 
kaffiyeh and terrorism is just an example of how so much of the 
complexity of Arab culture has been reduced to a very narrow vision of 
the Arab world on the part of some people in the U.S.," Bishara said in 
a phone interview. "Kaffiyehs are worn every day on the street by 
Palestinians and other people in the Middle East -- by people going to 
work, going to school, taking care of their families, and just trying to 
keep warm."

While some extremists and terrorists may wear kaffiyehs, "To reduce 
their meaning to sup****t for terrorism has a tacit racist tone to it," 
Bishara said.

Malkin, in a posting following up on last week's column, said of 
Dunkin's decision to pull the ad, "It's refre****ng to see an American 
company show sensitivity to the concerns of Americans opposed to Islamic 
jihad and its apologists."

Ray, host of the Food Network television program "30 Minute Meals" as 
well as a syndicated daytime talk show, began appearing in ads for 
Dunkin' Donuts in March 2007. When Dunkin' announced the partner****p, it 
said Ray would be featured in TV, print, radio and online spots in a 
campaign running through 2010.

*****

http://tinyurl.com/3lzo8q
Boycott US doughnut chain for halting scarf ad, activists urge

WA****NGTON (AFP) -- US activists have called for a worldwide boycott of 
doughnuts-and-coffee chain Dunkin Donuts after it pulled an online ad 
that a conservative commentator said promoted jihad.

"Dunkin Donuts has capitulated and withdrawn an advertisement for its 
products following the allegation ... that the spokeswoman in the ad was 
wearing a kaffiyeh, a scarf which is a staple of clothing traditionally 
worn by Palestinian men," the ANSWER Coalition said in a statement.

ANSWER, which groups hundreds of anti-war and anti-racism organizations 
around the United States, called for a "worldwide boycott of Dunkin 
Donuts ... to send a powerful message to cor****ations that engage in 
racism or pander to anti-Arab and anti-Muslim racists."

The activists also urged backers to send an online letter to Dunkin 
Donuts expressing outrage at the company's decision to drop the ad 
"based on the possible perception that it contained an Arab kaffiyeh" 
and calling for "an official apology for yielding to anti-Arab racists."

More than 7,300 letters had been sent to Dunkin Donuts in the 24 hours 
since ANSWER posted its boycott call on its website, Ben Becker, a 
spokesman for the coalition, told AFP.

A furore blew up earlier this month over a Dunkin Donuts online ad 
featuring celebrity chef Rachael Ray wearing a black-and-white scarf 
around her neck and holding an ice coffee.

Conservative columnist and commentator Michelle Malkin complained on her 
blog last week that Ray was s****ting a "jihadi chic kaffiyeh" in the ad.

"I'm hoping her 'hate' couture choice was spurred more by ignorance than 
ideology," Malkin wrote.

In another blog post, Malkin wrote: "Anti-American fa****on designers 
abroad and at home have mainstreamed and adapted the scarves as generic 
pro-Palestinian jihad or anti-war statements.

"Many folks out there remain completely oblivious to the apparel's 
violent symbolism and anti-Israel overtones," she wrote.

Dunkin Donuts pulled the ad last weekend, even though it said in a 
statement that the scarf had a paisley design -- not the checks of a 
kaffiyeh.

"Absolutely no symbolism was intended," Margie Myers, senior vice 
president of communications for Dunkin Donuts said.

"However, as of this past weekend, we are no longer using the online ad 
because the possibility of misperception detracted from its original 
intention to promote our iced coffee," she added.

Dunkin Donuts is present in 29 countries besides the United States, 
including Lebanon, Malaysia, Pakistan, Qatar, Saudi Arabia, Turkey and 
the United Arab Emirates, all of which have majority Muslim populations.

*****

http://tinyurl.com/4cpg38
Interfaith group blasts Dunkin' on keffiyeh
Published: 05/30/2008

An interfaith group that includes rabbis blasted Dunkin' Donuts for 
yielding to pressure to pull an ad featuring a keffiyeh.

The online ad featured Rachael Ray, the celebrity cook, posing against a 
background of cherry blossoms, wearing a black and white keffiyeh scarf, 
and holding up iced coffee. Conservative bloggers led by Michelle Malkin 
complained about the ad, saying it endorsed Arab radicalism because of 
the keffiyeh's identification with Yasser Arafat, the former Palestinian 
leader.

Palestinian nationalists adopted the checkered keffiyeh as a symbol in 
the 1960s, but its use predates that period and persists in the Middle 
East. Additionally, the scarf adorning Ray is fringed, which is not 
common to keffiyehs.

Dunkin' Donuts pulled the ad, saying "the possibility of misperception 
detracted from its original intention to promote our iced coffee."

The Interfaith Alliance, a religious freedom advocacy group, blasted the 
decision.

"Enough already," Rev. C. Welton Gaddy, the alliance's president, said 
in a statement. "Have we really reached the point where we are 
associating wearing a scarf of Middle Eastern origin with terrorist 
sympathies? Should we apply this standard to everything that comes from 
the Middle East? Or are we only applying this standard to our wardrobe?"

The alliance's chairman is Rabbi Jack Moline of Agudas Achim 
congregation in Alexandria, Va. and its vice-chairman is Rabbi David 
Gelfand of New York.

*****

http://tinyurl.com/49uba4
chicagotribune.com
RECIPE FOR A CONTROVERSY
The blogger, the chef and the terrorist
By Ahmed M. Rehab
3:27 PM CDT, May 30, 2008

How could a chirpy TV host with such edible title credits as "30 Minute 
Meals" and "Tasty Travels" one day awaken to find herself in the middle 
of a terrorism-related media blitz -- all because of a Dunkin' Donuts 
ad, no less?

It's a tough recipe to cook up, but here are the ingredients:

* One paisley scarf that somewhat resembles the checkered pattern of a 
Palestinian national garment called the "keffiyeh," -- a scarf that 
could be bought at Macy's
* One right-wing blogger who lacks any sense of cultural nuance
* A public opinion climate ripe with paranoia
* A slow news day for the media

Directions: Briefly expose the scarf to the blogger, scatter over the 
climate, let simmer on a slow news day, and voila!

Can you hear the world's laughter?

The blogger is Michelle Malkin, author of the universally ridiculed 
book, "In Defense of Internment."

One of many to find fame and fortune in the post 9/11 hullabaloo, Malkin 
has a strange but simple job: to whip up controversy. If she succeeds, 
she gets attention. If she gets attention, she gets paid. She is her own 
brand, and like any brand, hers must deliver on expectations to remain 
competitive in an increasingly saturated market.

Malkin continuously scours the world's hot button issues hoping to raise 
the heat. On Thursday, she hit the jackpot with the most unlikely of 
subjects.

Enter Rachael Ray, who also has a straightforward job: to whip up meals. 
She shows TV audiences how to find bliss through the art of food. Sound 
controversial yet? Patience.

Ray happens to do an iced coffee ad for Dunkin' Donuts. She dons a 
paisley scarf selected by the stylist for the spot.

OK, that's the end of the buildup.

No, really, that's it.

Presented with that ad, most people may wonder if the iced coffee is any 
good. None is likely to wonder whether Dunkin' Donuts and Rachael Ray 
were promoting terrorism.

Malkin is a notable exception. She has a hungry career to feed.

And so, Malkin's pattern-recognition sensors kick in: Palestinians!

According to her, if Ray's scarf looks like a keffiyeh, the traditional 
scarf worn by Palestinians, then it must be a keffiyeh.

So what if it were?

Well, she further argues that, unbeknownst to the world, keffiyehs are 
actually a symbol of terrorism, hence her insinuation that the ad 
promotes terrorism.

Malkin then proceeds to educate the world about Palestinian keffiyehs, 
when they are worn, by whom, and why.

Not surprisingly, she gets it all wrong: In reality, the average 
Palestinian is much more likely to wear a keffiyeh than a terrorist.

Think about it: would the keffiyeh really be your preferred disguise if 
you were a terrorist and wished to walk incognito into a Tel Aviv bus or 
pizza parlor?

Probably not.

It is, however, your likely choice if you are an average Palestinian 
going to the mall, farming your land, walking to school, or -- yes -- 
hurling stones at an Israeli tank in the streets of your occupied 
hometown: hardly acts of terrorism.

So how does Malkin manage to discombobulate the facts? How does she find 
no shame in writing off a people's national dress as "a symbol of 
terrorism"?

There can only be one explanation: For Malkin, every Palestinian is a 
terrorist. To sell that point, she resorts to sensationalism, minimalism 
and obscene sweeping statements.

Sadly, this reductive approach is an old and tired trick when it comes 
to public discourse on the Middle-East, or Muslims.

But let's not kid ourselves. Malkin's anti-Palestinian message, by 
itself, is not newsworthy. It is only effective when coupled with a 
climate that is highly receptive to fear-mongering. Only then can it 
wreak havoc. After all, it is only because of the perception of a public 
backlash that Dunkin' Donuts, with curiously weak knees, felt pressure 
to yank the ad off the Internet.

Luckily most Americans know better than to drink Malkin's Kool-Aid. They 
will likely remember this tale only as one of 2008's silliest. 
Nonetheless, I am certain Malkin is gloating over the few prized 
conformists her antics were able to mobilize.

Come to think of it, I think I will wear a keffiyeh on my way to work 
tomorrow -- as I sip my iced Caribou coffee.

arehab@[EMAIL PROTECTED]
 M. Rehab is the executive director of the Chicago chapter of the 
Council on American-Islamic Relations.

*****

-- 
Dan Clore

My collected fiction: _The Unspeakable and Others_
http://tinyurl.com/2gcoqt
Lord We˙rdgliffe & Necronomicon Page:
http://tinyurl.com/292yz9
News & Views for Anarchists & Activists:
http://groups.yahoo.com/group/smygo

Skipper: Professor, will you tell these people who is
in charge on this island?
Professor: Why, no one.
Skipper: No one?
Thurston Howell III: No one? Good heavens, this is anarchy!
-- _Gilligan's Island_, episode #6, "President Gilligan"
 




 2 Posts in Topic:
Dunkin Donuts Yields to Michelle Malkin's Lie, ANSWER Calls for
Dan Clore <clore@[EMAI  2008-05-30 16:47:03 
Re: Dunkin Donuts Yields to Michelle Malkin's Lie, ANSWER Calls
Dan Clore <clore@[EMAI  2008-06-03 19:17:41 

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